The Impact of the soap opera Bond of Love on the behavior of the people of Plered Purwakarta

Authors

  • Fitri Sukayawati Universitas Islam Nusantara
  • Khaerunnisa Khaerunnisa Universitas Islam Nusantara
  • Tasya Tasya Universitas Islam Nusantara

Keywords:

Community Behavior, soap operas

Abstract

This study aims to reveal how people's behavior after watching the soap opera Ikatan Cinta and what factors cause changes in people's behavior after watching the soap opera Ikatan Cinta. This study uses a descriptive approach with quantitative research methods. This method provides an illustration of how the influence of soap operas on the behavior of the plered community. The quantitative descriptive research method instrument that the researcher uses is a questionnaire. This study seeks information about the impact of soap operas on people's behavior, as well as how respondents respond to soap operas that are currently booming. The results showed that almost all plered people were exposed to the soap opera Ikatan Cinta.

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Published

2020-09-30

How to Cite

Sukayawati, F., Khaerunnisa, K., & Tasya, T. (2020). The Impact of the soap opera Bond of Love on the behavior of the people of Plered Purwakarta. The International Journal of Politics and Sociology Research, 8(2), 44–50. Retrieved from https://ijobsor.pelnus.ac.id/index.php/ijopsor/article/view/32

Issue

Vol. 8 No. 2 (2020): September: Politics and Sociology

Section

Social, Culture, Politics

License

Copyright (c) 2020 Fitri Sukayawati, Khaerunnisa Khaerunnisa, Tasya Tasya

Creative Commons License

This work is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.